Nonlinear Dynamics announces appointment of new Strategic Marketing Manager

Appointment of new Strategic Marketing Manager

(Newcastle upon Tyne, UK) Nonlinear Dynamics, a leading provider of bioinformatics solutions, today announced the appointment of Philippe Bogard as Strategic Marketing Manager.

Philippe joins Nonlinear after many years at GE Heathcare, previously Amersham Biosciences, where he worked for 9 years in various product management positions. In this capacity, he was the main point of contact for product development and sales after Nonlinear Dynamics and Amersham Biosciences signed an OEM agreement in 1996. This remained the case until 2002, when Nonlinear ended the agreement. Latterly, Philippe was Product Manager for GE Healthcare's DeCyder, its DiGE-specific 2D image analysis product.

Will Dracup, CEO of Nonlinear Dynamics, said, "We have had a very close working relationship with Philippe for many years now. It is therefore fantastic news that he has chosen to join us in this exciting new rôle. He will be a huge asset to Nonlinear's future plans."

John Spreadbury, Group Sales and Marketing Director of Nonlinear Dynamics and CEO, Nonlinear USA Inc., added, "As part of ongoing business process improvement, we decided recently to separate out the operational and strategic marketing functions within Nonlinear. Few people possess Philippe's wealth of knowledge of this market and its customers, ideal qualities for the role of Strategic Marketing Manager. Philippe also has many years' product management experience, bringing customer focus directly to the product development, operational marketing and sales functions. This all helps to ensure that we continue to deliver products that enhance our customers' research horizons."

Philippe Bogard concluded, "Nonlinear's products have led the market for many years now, and I look forward to helping to ensure that they continue to do so. The company operates a very dynamic business environment, with an ability to adapt quickly in a fast moving market. This makes the challenge of the Strategic Marketing Manager rôle so appealing, having real impact in ensuring the continued success of this exciting UK business."

About Nonlinear Dynamics Ltd

Nonlinear Dynamics develops proteomics analysis software that is different, ground-breaking and above all designed to help you generate reliable conclusions that are reproducible across labs. Our new way of thinking has been applied to LCMS, MALDI and 2D data analysis so you can make a real difference using a combination of the right techniques, your expertise and the Progenesis software. The TotalLab laboratory products for 1D gel analysis provide quick and simple quantitation through to in-depth lane relationship studies, as well as offering features for research that requires 21CFR part 11 compliance.

"Everything about Nonlinear Dynamics makes it a great company to work with..."
Merry L. Lindsey, Ph.D., Assistant Professor
University of Texas Health Science Center at San Antonio

Nonlinear sells and supports its products through its UK headquarters and its USA office, as well as a global network of partners and OEM resellers.

Contact: Beth Rossiter, Marketing Department
Email: beth.rossiter@nonlinear.com
Tel: +44 (0)191 230 2121

Released: 31 March 2005

Current press releases | Archive press releases